Part – II Few Non-eBay Ways To Promote Your eBay Store And Sell Something On EBay

Social media is a medium where millions of people from different lifestyles come together, discuss and share information about the recent happenings and issues. You can share information about anything on social media sites. Since people are largely influenced by Social Media conversations, why not make it’s  best use for your eBay business and to sell something on eBay? Using Social Media you can position yourself as the expert in your field. Social Media marketing being inexpensive, is available for any type of business, no matter how small the marketing budget is. OBVA eBay and Social media virtual assistants have been writing a series of blog posts on how Social Media can be used effectively to get more traffic to your eBay store. In our previous post we shared “Few Non-eBay ways such as Facebook, Twitter, Google plus which would help eBay sellers to promote their eBay business. In this post we would discuss how LinkedIn, Pinterest and email marketing can help your eBay business.

Linked In

Linkedin is an influential B – 2 – B networking site.  With more than 55 million members, its  certainly a place where any business owner wants to be. With LinkedIn marketing, one has to be very careful not to spam updates. It’s a very professional site and no spam will be entertained by its members. You may create a company profile on LinkedIn and use its company updates feature to roll out important announcements and news about your business. Linkedin would work best, if you are into selling of professional products, stationary, etc.  The following image shows how an eBay seller has promoted store’s listings.

To know about how you can use LinkedIn for your eBay business, you may read our post on “5 Ways eBay Sellers Can Use LinkedIn For Business and also 5 Linkedin Applications That Can Be Used For EBay And Amazon Business. If you type eBay sellers in the search section you can find many eBay sellers with whom you can connect, share and learn.

Pinterest

Pinterest is described as an online pinboard where you can organize and share the things you love. As a seller you love your eBay business and why not pin it in this growing social media site. You can create a listing with good images and pin it  on your pinboard, and then other members can pin it further. Pinterest on a whole can be divided into 3 categories – Pins, Boards and People. You can do a quick search of the word “eBay” can produce a large number of results and you can see the boards and join the one which matches your interest. If your product is really good, you may find your customer promoting this item on pinterest!

To use pinterest to promote your listing, the best way would be to add your product item listing with some design changes, like FREE Shipping, the price, etc. and add the image to pinterest. Link this image to your eBay listing page for that item. The following image shows how an eBay seller has used pinterest to promote his store’s listings.

You can also read our blog on “How Pinterest Can Help Your eBay/Amazon Online Business”. Start pining now.

Email marketing

Email provides an effective way for eBay sellers to encourage repeat sales. Good customer service, item descriptions, concise terms of sale, and prompt shipping are the backbones of a successful eBay business. With an email marketing campaign, you can send customers about the updates of new products and store promotions. This process is very simple with eBay’s new Email Marketing Program “eBay Stores: Promote Your Store”. By building email marketing lists through your eBay shop you can over time build up a legitimate list of subscribers who have opted in to receive your emails.

a)Build a list for email marketing: First make a list of your customers who come to your store to buy things. Then rename the mailing list of your eBay shop so that customers can sign up. To encourage people to sign up to your email marketing make sure that you have links prominently displayed in your eBay shop as well as your blog. Make sure that your customers opt-in to your email list.

b)Include link of listings in emails:  Include the listing link of your eBay store to the emails which you are going to send out to the customers. This would make sure that the customers are not searching for the item which you are offering in your listing. When you have your automated signature written at the end of the mails make sure that you add your eBay store link, this would ensure that your eBay business gets some good advertisement.

c)Use newsletters: If you are a powerseller at eBay  who adds new auctions on a weekly basis, then consider distributing a weekly newsletter and for low volume seller sending a monthly newsletter would be fine. Offering  free shipping for any particular item, some sales promotion like buy one get one free, or save 10 to 20% or something interesting, promoting your product, etc all these  can be effectively done by using newletters.

Last but not the least a great method for attracting buyers is to include a special offer only available to email marketing subscribers. This would make sure that your customers  encouraged to sign up.

Start using these non ebay ways to promote your store. If you have any questions drop me an email.  You can follow us on Twitter, like our Fanpage and grab our rss feed for recent updates.

How To Use eBay As A Tool For Marketing Research To Sell Something On eBay

Virtual assistants at OBVA have been posting blogs related to market research for online business. Our previous post was about How to use Amazon as a tool for marketing research. If you are an eBay store owner, don’t worry.  eBay Assistants at would like to share about how to use eBay as a tool for marketing research.

Though the holiday season is over, each and every eBay store owner will be doing their best to stand top in the eBay business. How you as an eBay store owner, going to rank high in the competition? It’s simple. When you come to know what your target customers are looking for, you can easily sell those items and boost up your sales by knowing eBay statistics. But, how are you going to dig out to find out the best selling products, most watched items and so how to sell something on eBay?

eBay has its own best selling list

Like Amazon, eBay also has its own list, where you can find the popular searching items, best selling items and the stores based on each and every category. Here is the link to check. When you click on the category related to your business you can find a list of sub-categories. For e.g: I am clicking here on health and beauty which will act like eBay search tool.

It takes  to a sub-category list of makeup. If you are a beauty store owner and want to find the hot selling face makeup products, you can click on face under the sub category of makeup. There you can find the complete details of hot selling popular products, the most watched items, and bestsellers of these items and also the keyword people are searching for makeup.
For eg: In the below picture, you can search by the keyword makeup or brand names. You can also see the competitors for this keyword and best selling products of this category.

Check out Ebay’s hottest selling products

For every year, eBay itself releases the list of  Hottest selling products of 2011 Holiday season. We would also recommend you to do a comparative research by checking top 10 selling items in eBay. Read this blog on 5 ways to find items to sell on eBay which will give you good tips.

Thus, by completely digging out the hot selling items with various researches you can find out the niche hot selling products so that you can get huge profit out of it . Though it seems to be simple and easy, it consumes lot of your time to find out the niche products. So, if you find difficulty in doing the research delegate it to the professionals.

How to enhance your research more?

After finding out the product, you need to find out the sale through prices, best item titles, item categories etc.. You can use Terapeak for this. If you are new to Terapeak research, our post will help you know how effectively you can use Terepeak to increase your sales.   Your next job is to write simple and attracting listing.  Our post on “How top sellers write Listing Descriptions that Sell “can help you write an effective listing description for your product. And also you can advertise on eBay which can attract more customers and increase your traffic to your webstore. You can also use Social media for promoting your store. Websites like Facebook, Twitter, Linkedin can be effectively used.

To get huge profit all over would certainly consume lot of time and energy. If you are new to eBay, you can count your money by smarty delegating your work to eBay professionals.  If you are an experienced seller, no worry. You too delegate your tasks to us and spend time on more development of your eBay business.  We do complete store management services for eBay/Amazon clients. Contact us today let us take care of your store!!. You can follow us on Twitter and like our Fan page. You can grab our RSS feed for our recent posts on eBay business.

5 Hottest eBay Selling Tips To Increase Your Selling This Festive Season

What buyers may look for this holiday season and which store do they expect to buy? As many stores target their customers by introducing more offers and discounts, how you as an eBay seller, are going to stand out of the crowd and increase your turnover? Here are the 5 hottest tips that we follow for our clients stores  to increase the selling.

Follow these tips to increase you selling this holiday season.

Tip 1# Find and Sell Hottest Items That People Are Looking For:

Few items will always have a huge demand in the holiday season.  Find those items and try to sell them in your store with great deals. For e.g., If you are toy shop owner, try to search for the most wished items that people are looking for. A recent research states that Video Barbie dolls are the best selling this year. So do a research and find out the items that people are crazily looking for this holiday season.

Tip 2# Promise To Ship On Time:

Though many sellers sell items with  great deals, it is known to anyone that packages could mess up due to this holiday season. Hence they would always look for a store that ship items within 24-48 hours. This is the second factor that customers would see after choosing which item to buy. So promise your buyers that you would ship items within the specific time. If you can’t manage shipping, you can delegate your routine shipping label printing to experienced Virtual Assistants to take care of your shipping so that you can ship items in 24/7 hours. Include this in your listing as it would entice your customers to choose your store.

Tip 3# Include Free Shipping Option:

Free shipping option is another hot tactic followed by many retailers. Some are also offering discounts in shipping or include coupons for expedited shipping. The NRF’s data says, that some 5% of merchants will offer such a deal for orders placed as late as the last day of season. Hence push your sales by offering free shipping for orders and discounts in shipping for multiple orders.

Tip 4# Have Your Customers Spread The Word For You:

As we know, word of mouth is the best form of marketing, why not encourage your customers to talk about your offers and deals on their Social Media sites like Facebook, Twitter, Google+, LinkedIn, blogs, etc? For example, you can offer free coupons or gift vouchers to your customers who can tweet your offers. By this way you can promote your store and you can have more customers. This technique have been used by very big companies like Microsoft and Facebook.

Tip 5# Avoid Selling Poor Quality Goods:

Since manufacturers are selling goods directly to their customers there may be shortage of inventory due to peak season. You must be prepared with inventory. Do not sell poor quality fake items. Because, any customer who loves your product will never go to other sellers. In this peak season, any new customer may come to store and purchase items. If they love your items, then there’s a chance that they may turn into long term returning customers. So make use of this by selling the goods directly from manufacturer. For this, you can take an inventory report daily and find out the best selling items and have them in extra stock so that you may not suffer.

With the above said tips I hope that you would be able to increase you sales this holiday season. For every sales do a market research and find out the hot trend and hottest items that sell in market. You can use effective eBay marketing tools to find the best selling items. If you find any difficult in doing it delegate it to professionals. We at OBVA do research for our clients and get them more sales and profit during holiday seasons. You can join our community by liking our Fanpage or following us in Twitter.

Part 2: Little Known Smart Ways To Revise Negative/Neutral Feedback – eBay Feedback Revision Tip Series By EBay Virtual Assistants

If you notice common selling tactics of  top eBay sellers or power sellers, you will  notice that they have a flawless feedback score.  How do they manage to get 100% feedback or 99% feedback? Their customers never face issues? Packages don’t get delayed? They never come across customer emails who are unhappy with their product/service?  Well, as you know, it is impossible to answer all questions as YES.

The truth is  even the best sellers have to face unhappy customers once in a while, like other newbies. But what they do differently is, they work on the feedback left by their dissatisfied customers immediately and work to offer them a feasible solution. So, if you want to become a successful seller on eBay with a 100% feedback, you will have to simply follow the eBay feedback revision tips shared by eBay expert Virtual Assistants at OBVA Inc. We have experience in helping many eBay client stores maintain a successful track record all the way to 100% feedback ratings and high sales month after month. In our last post, we wrote about the most common reasons “Why Customers Leave Negative Feedback Or Neutral Feedback on eBay.” Now we are going to write how to get them removed to get back to your 100% feedback score.

eBay Feedback Revision Tip 1 – Work On A Solution Immediately – Preferably Within 24 hours

Whenever your customer leaves negative or neutral feedback, respond to them immediately saying that you are working on their feedback to solve their issue. This would make them feel confident about your store that you are there to take care of their issues. Try to offer them immediate solution. Let us take an example of item not received in time. In this situation request your customer to wait for stipulated time frame to receive the item.  After the time frame is over, do email them asking if they have received their item. They will surely respond you to let you know the fact. If they didn’t receive it, confirm their mailing address once again which may be reason for lost and promptly send the replacement.

Now if you request them to remove the feedback, they will surely revise the feedback. Work out on a solution that is feasible for both the parties. Customers are nice to you if you are nice to them. After all, they are very much like you and me, humans!

 eBay Feedback Revision Tip 2 -Send Regular Reminders

In this busy world, your customers are busy with their day to day life, just like you and me. Therefore, they may not have the time to bother about the ebay feedback revision. So, it is important that you send regular reminders.

Send friendly reminder emails to your customers for the feedback to be revised. Do not harass them by sending too many emails. Good customer service will half way solve the problem of unwanted feedbacks. So make sure you avoid 7 customer service mistakes that can result in a negative feedback. You can also follow the 4 Rules That OBVA eBay Virtual Assistants Follow To Maintain Positive Feedback.

eBay Revision Tip 3 – Deliver What You Promised

Once your customer has revised the feedback, do deliver what you promised them. If they left a feedback commenting that they did not receive the product and then you promised a replacement, send that replacement immediately. However, in cases where feedback was revised by a simple humble request, do not forget to sincerely thank the customer for being nice to you. In simple words, acknowledge their help!

We all know the saying “Prevention is better than Cure”. Hence it is wise to avoid unwanted feedback that may arise due to poor customer service, over exaggerating the item quality when it is not actually met, delay in product delivery, unclear return policy, unclear item description etc.. Make sure you do your best to be transparent while writing your listings, title, description and also have clearly arranged return policy, refund/replacement policy, shipping policy to ensure that customers have access to information that matters. If you do not have time to do all that is required, then hire eBay virtual assistants who can work with dedication for your eBay store and help you make it a success!

Let us connect to learn together. Here is the link to friend us on  Facebook and Twitter. Let us learn together and do better eBay business. Grab our RSS feed for more updates on holiday selling tips.

If you need assistance to manage your eBay/Amazon store, please contact us.

Part 1: Who Else Wants To Know The Reasons Why Customers Leave Negative Feedback On eBay – eBay Feedback Revision Series By eBay Virtual Assistants

We are approaching holiday season, and now it is time for lot of eBay business. Do you want to be prepared with 100% feedback score for better sales? If yes, please read on while we discuss the most common reasons why customers leave a feedback on you. Are you thinking how we know the reasons? Well, because we are a team of eBay virtual assistants working on client stores for years now. We work regularly on feedback management and we therefore know, what can lead your store to a unwanted feedback. Once you know the reasons, you can work on how to avoid these at the first place. If you have already got lot of negative feedbacks, our next post will discuss ways how you can get the feedback removed.

Now let us see the Top 4 reasons that may lead to negative/neutral feedback for your eBay store. If you check any eBay store, mostly negative feedback would be left due to unclear return policy procedures, shipping issues, unclear item descriptions, and poor communication with customers. Here are the reasons in details -

Reason #1: Unclear Return Policy

Customers prefer to buy from an online store that accept return if the product is not satisfying. Therefore, you must have a return policy in place. If you do not have a return policy in place, here is our article on “5 tips on how to write return policy.” If you need help, contact us.

Reason #2: Issues in Shipping

When there is a delay in shipping, it would be good if your customers are pre informed about the reasons and issues in delays. This would certainly build a healthy business relationship with your customers. You can also send emails to customers with the shipping information as soon as the item is shipped with a clear expected delivery date.

Also do not forget to mention where you ship from. When customers do not get necessary information, they may get irritated or upset when items dont arrive by their expected date. So, let them know what will be the expected date approximately.

Make sure that you have a clearly defined “DO NOT SHIP COUNTRY LIST” in case you do not ship to certain countries for shipping difficulties. If you do not have clear information on this, you might get orders from these countries and then end up getting a feedback for unexpected order cancellation. Shipping information NEEDS to be clearly defined as maximum feedback are due to ‘Still not received”, “received very late”, etc. If you are busy with other things and do not have to ship the same day, hire experts who can print the labels for you on time and then you can just put the products in packages and ship out.

Shipping on time is very important.

Reason #3: Unclear Item Description

We can say from our experience, 25% of feedback result due to product not clearly or honestly described in Item Description. Here is a useful post by us on “ How eBay Topsellers write listing descriptions that sell” So make sure you describe everything about the item clearly, shortly and honestly. If something is not mentioned due to reasons like color or size or warranty and if customers come back due to that particular issue admit the mistake and offer her an immediate solution for her problem. Simple efforts can make a big difference. By following “3 Tips To Convert Your New Customers To Repeat Customers” you can ensure that your customers stick to your store for long.

Reason #4: Poor Communication With Your Customers

Friendly and polite emails can make your customers feel better immediately. Whenever you respond, write pleasing and polite emails to comfort your customers. Respond to your customers promptly. Maintain a TAT or time frame to respond every query. Also, avoid 7 customer service mistakes that can result in a negative feedback. This way, your buyers won’t get disappointed as their queries and issues are promptly solved. Remember there is no big advertisement than your customer’s satisfaction. So do your best to solve customer’s queries.

Our next post will be on “Little Known Smart Ways To Remove Negative/Neutral Feedback”. Make sure you grab our RSS feed for updates. We would love to be connected with you on Facebook and Twitter and share more news and updates with you regularly. If you are too busy managing your store, it is wise to delegate to eBay Virtual Assistants for better business.If you need assistance in managing your store, please contact us. We never work for your competitors.

Part 7 – Here is A Top eBay Marketing Tool “Deal Finder” – By eBay Virtual Assistants At OBVA

eBay Virtual Assistants at OBVA are sharing the best of eBay marketing tools like Turbo Lister, Terapeak, eBay listing analytics, Selling Manager,BayEstimator, Bay Research Labs BayEstimator, based on what we use for our client store.

Today the tool we have chosen is eBay’s Deal Finder

What is Deal Finder:

Every savvy shopper does a little comparison while shopping. To make sure that  holiday season to be a great one sellers can start using the tool eBay Deal Finder . According to eBay Deal Finder is “To truly find the best deals, we built Deal Finder to compare the current selling price of an item on eBay to the lowest price we can find for the same item”.

Features of Deal Finder:

We can just set the price limit and then search for the item you want using categories and keywords. Not all items found on eBay.com are displayed in Deal Finder. For an item to be displayed in Deal Finder it must meet the keyword and category constraints as well as have zero bids, no reserve price, less than four hours left, free or fixed rate shipping and a total price that is below the selected criteria. Make sure that you choose the right keywords of your store. If you have any difficulty in doing it delegate the task to professionals. eBay will display items that meet your criteria, with those closing soonest at the top.

Sellers can find this tool very helpful for sourcing bargain items that have been overlooked for some reason. Any seller’s items can appear on Deal Finder. The only requirement is that the item meets the keyword and category.

The opportunity to buy items cheaply and resell them for a profit is huge. You can also find out about wholesale lots which is much cheaper. Just type ‘wholesale’ or ‘lot’ into the search bar and get the answers. Its that simple.

Limitations:

There are few limitation for this tool. Such as

• No Shipping Prices are included while searching.
• Doesn’t include Third Party Sellers rates.
• Sometimes, the eBay Deal finder does comparisons on products that are not exactly the same.

Deal Finder is very efficient at what it does do. It will be interesting to see whether eBay makes further changes to it in the future. Have you started using this tool? Then we would love to hear your thoughts and experiences with Deal Finder. You can join us in our  Facebook Fan Page, Follow us on Twitter or leave some comments on how this tool has helped you. We appreciate your feedback.

Part 6 – Bay Research Labs BayEstimator – Top eBay Marketing Tool Series Post By eBay Virtual Assistants At OBVA

Is making money in eBay very difficult? YES, if you do not know how to use the enormous built-in tools which make your task easy. eBay Virtual assistants use some of the effective tools to increase sales and increase traffic to their customer’s stores.  Some of the tools are easy to learn and access  making it easy for anyone to learn and use them effectively. However, some of the tools need experienced eBay experts to use and optimize them. We at OBVA have been sharing few posts on powerful eBay marketing tools  such as like Turbo Lister, Terapeak, eBay listing analytics, Selling Manager and Blackthorne that you can use for your eBay business to become an  eBay Topseller . Our only motivation is to make eBay business easy for all our eBay friends.

Today our tool isBay Research Labs BayEstimator.

What is eBay Research Labs BayEstimator?

As you all know item title has a great impact on sales. The more the title is optimised, the higher the clicks are .  BayEstimator is the most popular tool within the eBay Research Labs. BayEstimator helps you in writing optimized title for your product. Hence, by writing an effective item title, when your potential customer search for the item related to your business, your store will be listed in the search result thus increasing your traffic and sales, (if you have written a wonderful and effective eBay listing too )

How it works?

Click on the link to try searching for optimized title. Enter the keyword you want to use to get maximum traffic. We shall see an example by typing keywords ‘Dell laptop’

It will show the set of desirable keywords that you can use for your item.

Thus by using this tool you can cross check with set of keywords related to your item to get an optimized title. This tool also help you by showing the categories list so that you can choose the exact category to list your item.

Features of Bay Research Labs BayEstimator :

• It is as a free tool.
• Easy to use. By entering the title in the search query, you will know which keywords to use in your title and also it shows you the related category to list your items so that your listing gets maximum exposure

If you are new to eBay selling, you may not have complete idea about the effective tools that may help you increase your sales volume. We at OBVA offer specialized services to our eBay clients. We provide complete outsourcing which includes market and product research, supplier management, listing, SEO, customer service, feedback management, disputes and claims management, remote shipping label printing, image processing, refund/replacement management, etc.. if you want to see your eBay business grow, you have to delegate to right people while you take care of the core areas. Try our eBay VA services today. We are riskfree!

Part 5 –Blackthorne Basic– Top eBayMarketing Tool Series Post By eBayVirtual Assistants At OBVA

eBay Virtual Assistants at OBVA are sharing the best of eBay marketing tools like Turbo Lister, Terapeak, eBay listing analytics, Selling Manager based on what we use for our client stores. To be a powerful seller in eBay marketplace, every eBay seller should keep on learning new updates on eBay tools and techniques. One way you can do this by participating in various eBay blogs and forums, like OBVA BLOG , ebay INK blog , and a few others that share fresh news and information on eBay. Another best way is to subscribe to our blog so that you may not miss out any of the new updates on eBay

The eBay marketing tool for today’s post which we have selected is Blackthorne.

What is Blackthorne?

Blackthorne is similar to Turbolister. i.e it is also an offline tool that can be downloaded in the computer. Blackthorne Basic is an effective bulk listing tool that can also be used in post auction management, tracking auction listings, tracking emails and manage feedbacks.   Blackthorne has more functionality over Turbolister since the latter can be used only for bulk listing. Using Blackthorne you can bulk list your items, track and manage the sale of your items, send emails in bulk etc..

Features of Blackthorne:

• Acts as a powerful time saver in creating and managing your listings.
• You can create, edit and list your items in bulk.
• You can send emails in bulk. Similarly you can leave feedback in bulk.
• You can track, manage and schedule your listings.

How to subscribe Blackthorne basic?

Blacthorne comes as a free tool for 30 days and then you will be charged $9.99 per month. You can subscribe to Blackthorne by clicking this link.Your subscription for Blackthorne will be activated then. Additional information is that Blackthorne can be in international sites such as eBay Canada, eBay U.K., and eBay Australia.

Limitations:

Any tool will have some limitation, so has Blackthorne. This is an effective tool for small and medium sized eBay sellers. For high volume sellers, the pro version is much better and more functional.. Therefore, they can go for Blackthorne Pro that has extra additional features than Blackthorne basic, where you need to pay $24.99 per month.  The features Blackthorne Pro are free listing designer templates, print shipping labels and invoices in bulk, creating and managing inventory reports, creating monthly P &L reports etc..

By using this tool you can effectively manage and save your time thereby utilizing your time in focusing on core areas of your business. If you would like to become a successful eBay seller like other top sellers, you can smartly delegate your tasks to eBay virtual assistants. eBay Virtual Assistants at OBVA help our clients in managing eBay stores effectively, by printing shipping labels in bulk(remote shipping), managing inventory, sending invoice to customers, managing monthly P & L reports, managing customer service, feedback, disputes and claims and much more.  We also write effective listing descriptions for products, conduct internet research to find hot selling products and it’s competitive prices and suppliers. If you are tired doing everything on your own, delegate smartly to OBVA professionals. Please contact us today and start selling more. We never work for your competitors.

Part 4 – Selling Manager-Top eBay Marketing Tool Series Post By eBay Virtual Assistants At OBVA

If you are committed to take your eBay business selling to the next success level, it’s time that you learn about the tools and softwares that you can use to make the most of this powerful online selling platform. There are so many tools which make managing eBay business easy and effective. In our last 3 posts of this series, we have shared three tools, Turbo Lister for bulk listing, Terapeak for market research,  and eBay listing analytics for analyzing your listings. Today, we write about Selling Manager for online sales management.

What is Selling Manager:

Selling Manager is an online sales management tool for managing your eBay listings. It is an effective tool especially for new, small and medium sized eBay sellers. After your listings are created manually or using a bulk listing tool like Turbo Lister you can manage and track your listings using Selling Manager.

Features of Selling Manager

• It’s a free tool.
• You can leave bulk feedback . You can also send feedback to multiple buyers.
• You can print invoices in bulk.
• You can see the post sales activity.
• You can customize your email templates.
• You can relist multiple sold and unsold listings at once.
• You can easily download and keep track of the sales history.

How to subscribe Selling Manager :

Click on this link to subscribe to eBay Selling Manager.

You will be taken to a page as shown below. Click on selling manager to complete your subscription. Thus using this tool is very easy and it will help you manage your time effectively by performing many actions in bulk.

It is free, and it is will help you save loads of time. You can then give more time to your marketing activities, like Internet Market Research, Social Media on Facebook, Twitter, etc., Blogging, etc. If you think it is too much doing everything on your own, delegate to us – eBay expert VAs. We at OBVA help our clients in managing consistent positive feedback rating, resolving disputes and claims, sending invoice, remote shipping label printing, managing customer service by avoiding mistakes, handling feedback, invoice and inventory reports, etc. We also help in finding hot selling products to increase the sales by doing effective internet research. Please subscribe to our blog updates so that you may not miss out any of our posts on eBay marketing tools. We never work for your competitors. Contact us today for a free consultation.

Part 3 – eBay Listing Analytics – Top eBay Marketing Tool Series Post By eBay Virtual Assistants At OBVA

eBay Expert Virtual Assistants at OBVA have been sharing posts on series of eBay marketing tools for effective selling on eBay. Today, we are going to share a powerful tool, eBay Listing Analytics.

For every business, it is important to review performance regularly so that the business manager is aware of where the business is heading too! Is the sales trend going upwards Or downwards? Which areas need improvement? Which products are selling more and which aren’t? eBay listing analytics answers most of the questions relating to your business performance review…

What is eBay Listing Analytics?

eBay listing analytics helps you review the performance of each and every item of your store.  This can be done either by entering the keyword or the item number. You can also review the performance of your listings in a particular category. Thus by reviewing each of your items, you can keep the guesswork out of your work, when you have got access to accurate statistics.  Using this tool, you can also check the performance of both your auction listings and buy it now listings.

By reviewing the performance of each and every item, you can take better decisions on listing your new products and re-listing your existing products on the basis of their performance. Using  eBay research tool – Terapeak, you get data on the hot selling items on eBay for different categories. If you are selling an item which is a best seller, but then your store is selling very less number of the same product, you will know that there is something wrong with your listing. Then you can research for effective keywords, and change your listing accordingly. So, eBay listing analytics will tell you where you need to improve and Terapeak will tell you HOW?

You can also take other effective steps to increase sales of  items (that need attention) by -

-> Reducing the cost of the item

-> Offering discounts/freebies

-> Reducing shipping cost or offer free shipping

-> Extending the offer period for discounts

Advantages of using Listing Analytics in eBay selling

1. It is a free tool and easy to use.
2. If you are medium enterprise eBay store owner selling in huge volume, you can download the listing metrics in a spread sheet and analyze the data for better business planning.

How to Use eBay Listing Analytics? Easy 3 Steps

Step 1- Go to the Application tab of My eBay
Step 2- Hit the activate button of Listing Analytics and check the subscription box
Step 3 -Listing Analytics for your store will be activated then

It is free, it is powerful. So, it is smart to follow these 3 steps to activate eBay Listing Analytics today for your store. Reviewing the performance metrics of your store can certainly help you increase the sales volume, if you can take apt steps based on what you learn about your listing. Knowledge is powerful, and it is very much needed if you think progressive for your store… If you are too busy doing everything on your own, delegate to eBay expert VA. We at OBVA help eBay stores sell better. Here is the performance reports from our eBay/Amazon clients. We take care of lot of routine tasks including remote shipping  label printing, managing disputes and claims, feedback, customer service, taking inventory reports, sending invoice, refunds and replacement, internet research for product, price and competitor, etc…

If you need  assistance in successful eBay selling, please contact us. We never work for your competitors! Connect with us through RSS feeds, like us on Facebook, follow us on Twitter, and we will keep in touch for better learning for better eBay business.