OBVA Small Business Blog For online businesses

Part – II Few Non-eBay Ways To Promote Your eBay Store And Sell Something On EBay

Social media is a medium where millions of people from different lifestyles come together, discuss and share information about the recent happenings and issues. You can share information about anything on social media sites. Since people are largely influenced by Social Media conversations, why not make it’s  best use for your eBay business and to sell something on eBay? Using Social Media you can position yourself as the expert in your field. Social Media marketing being inexpensive, is available for any type of business, no matter how small the marketing budget is. OBVA eBay and Social media virtual assistants have been writing a series of blog posts on how Social Media can be used effectively to get more traffic to your eBay store. In our previous post we shared “Few Non-eBay ways such as Facebook, Twitter, Google plus which would help eBay sellers to promote their eBay business. In this post we would discuss how LinkedIn, Pinterest and email marketing can help your eBay business.

Linked In

Linkedin is an influential B – 2 – B networking site.  With more than 55 million members, its  certainly a place where any business owner wants to be. With LinkedIn marketing, one has to be very careful not to spam updates. It’s a very professional site and no spam will be entertained by its members. You may create a company profile on LinkedIn and use its company updates feature to roll out important announcements and news about your business. Linkedin would work best, if you are into selling of professional products, stationary, etc.  The following image shows how an eBay seller has promoted store’s listings.

To know about how you can use LinkedIn for your eBay business, you may read our post on “5 Ways eBay Sellers Can Use LinkedIn For Business and also 5 Linkedin Applications That Can Be Used For EBay And Amazon Business. If you type eBay sellers in the search section you can find many eBay sellers with whom you can connect, share and learn.

Pinterest

Pinterest is described as an online pinboard where you can organize and share the things you love. As a seller you love your eBay business and why not pin it in this growing social media site. You can create a listing with good images and pin it  on your pinboard, and then other members can pin it further. Pinterest on a whole can be divided into 3 categories – Pins, Boards and People. You can do a quick search of the word “eBay” can produce a large number of results and you can see the boards and join the one which matches your interest. If your product is really good, you may find your customer promoting this item on pinterest!

To use pinterest to promote your listing, the best way would be to add your product item listing with some design changes, like FREE Shipping, the price, etc. and add the image to pinterest. Link this image to your eBay listing page for that item. The following image shows how an eBay seller has used pinterest to promote his store’s listings.

You can also read our blog on How Pinterest Can Help Your eBay/Amazon Online Business. Start pining now.

Email marketing

Email provides an effective way for eBay sellers to encourage repeat sales. Good customer service, item descriptions, concise terms of sale, and prompt shipping are the backbones of a successful eBay business. With an email marketing campaign, you can send customers about the updates of new products and store promotions. This process is very simple with eBay’s new Email Marketing Program “eBay Stores: Promote Your Store”. By building email marketing lists through your eBay shop you can over time build up a legitimate list of subscribers who have opted in to receive your emails.

a)Build a list for email marketing: First make a list of your customers who come to your store to buy things. Then rename the mailing list of your eBay shop so that customers can sign up. To encourage people to sign up to your email marketing make sure that you have links prominently displayed in your eBay shop as well as your blog. Make sure that your customers opt-in to your email list.

b)Include link of listings in emails:  Include the listing link of your eBay store to the emails which you are going to send out to the customers. This would make sure that the customers are not searching for the item which you are offering in your listing. When you have your automated signature written at the end of the mails make sure that you add your eBay store link, this would ensure that your eBay business gets some good advertisement.

c)Use newsletters: If you are a powerseller at eBay  who adds new auctions on a weekly basis, then consider distributing a weekly newsletter and for low volume seller sending a monthly newsletter would be fine. Offering  free shipping for any particular item, some sales promotion like buy one get one free, or save 10 to 20% or something interesting, promoting your product, etc all these  can be effectively done by using newletters.

Last but not the least a great method for attracting buyers is to include a special offer only available to email marketing subscribers. This would make sure that your customers  encouraged to sign up.

Start using these non ebay ways to promote your store. If you have any questions drop me an email.  You can follow us on Twitter, like our Fanpage and grab our rss feed for recent updates.


How To Use eBay As A Tool For Marketing Research To Sell Something On eBay

Virtual assistants at OBVA have been posting blogs related to market research for online business. Our previous post was about How to use Amazon as a tool for marketing research. If you are an eBay store owner, don’t worry.  eBay Assistants at would like to share about how to use eBay as a tool for marketing research.

Though the holiday season is over, each and every eBay store owner will be doing their best to stand top in the eBay business. How you as an eBay store owner, going to rank high in the competition? It’s simple. When you come to know what your target customers are looking for, you can easily sell those items and boost up your sales by knowing eBay statistics. But, how are you going to dig out to find out the best selling products, most watched items and so how to sell something on eBay?

eBay has its own best selling list

Like Amazon, eBay also has its own list, where you can find the popular searching items, best selling items and the stores based on each and every category. Here is the link to check. When you click on the category related to your business you can find a list of sub-categories. For e.g: I am clicking here on health and beauty which will act like eBay search tool.

It takes  to a sub-category list of makeup. If you are a beauty store owner and want to find the hot selling face makeup products, you can click on face under the sub category of makeup. There you can find the complete details of hot selling popular products, the most watched items, and bestsellers of these items and also the keyword people are searching for makeup.
For eg: In the below picture, you can search by the keyword makeup or brand names. You can also see the competitors for this keyword and best selling products of this category.

Check out Ebay’s hottest selling products

For every year, eBay itself releases the list of  Hottest selling products of 2011 Holiday season. We would also recommend you to do a comparative research by checking top 10 selling items in eBay. Read this blog on 5 ways to find items to sell on eBay which will give you good tips.

Thus, by completely digging out the hot selling items with various researches you can find out the niche hot selling products so that you can get huge profit out of it . Though it seems to be simple and easy, it consumes lot of your time to find out the niche products. So, if you find difficulty in doing the research delegate it to the professionals.

How to enhance your research more?

After finding out the product, you need to find out the sale through prices, best item titles, item categories etc.. You can use Terapeak for this. If you are new to Terapeak research, our post will help you know how effectively you can use Terepeak to increase your sales.   Your next job is to write simple and attracting listing.  Our post on “How top sellers write Listing Descriptions that Sell “can help you write an effective listing description for your product. And also you can advertise on eBay which can attract more customers and increase your traffic to your webstore. You can also use Social media for promoting your store. Websites like Facebook, Twitter, Linkedin can be effectively used.

To get huge profit all over would certainly consume lot of time and energy. If you are new to eBay, you can count your money by smarty delegating your work to eBay professionals.  If you are an experienced seller, no worry. You too delegate your tasks to us and spend time on more development of your eBay business.  We do complete store management services for eBay/Amazon clients. Contact us today let us take care of your store!!. You can follow us on Twitter and like our Fan page. You can grab our RSS feed for our recent posts on eBay business.

Delegating Your Online Store Can Do Wonders – Here are the Proofs – Performance Reports From eBay and Amazon – Proudly Shared By OBVA Virtual Assistant Team!

OBVA team is very excited to share the performance scores for all our client stores on eBay and Amazon. We would like to scream out the positive feedback  that we get from our clients every now and then, but since we are committed to client privacy, we never share client store ids, contact information, etc. Online market is very competitive and what differentiates one store from another is the feedback score, and then come other factors like pricing, return policy, etc. As we all know, feedback score depends completely on the quality of customer service we offer to online customers. Virtual store Assistants who help clients achieve wonderful store performance are certainly their assets, which they are not very comfortable to share with other competitors. We also respect this aspect, and we are committed to work for only one client in any particular product segment, so that we do not work for competitors.

OBVA eBay and Amazon Virtual Assistants take over all routine online business tasks like shipping label printing, customer service, managing refunds, replacements, feedbacks, claims, Internet Research, Keyword Research, Social Media Marketing, Blogging, and so on. We offer timely, dependable and reliable services for all our client stores and these service qualities help us retain clients for long term ongoing support.

After so much of efforts put in, performance scores and metrics is the pay-back. Online businesses are so transparent that everything is crystal clear. Any delays are clearly visible not only in feedbacks, but also in customer metrics. And it’s a challenge to keep negative and neutral feedback away while we work our way to 100% feedback and total client satisfaction.

We are excited to share performance reports for a few of our clients, as sharing all won’t be possible.We do not share store ids to ensure privacy for our valuable clients. However, we are happy to share the screenshots of the customer metrics scores and feedback scores achieved for a few of our clients.

This is feedback score of one of the Amazon UK Clients of OBVA Virtual assistants. We work for his feedback, claims, customer service, printing shipping labels, refunds and replacements. We work hard to maintain feedback rating for them to be 100%. Do you want your store’s rating to be the same way, contact us. www.obvainc.com.

Customer service efficiency for first quarter to a eBay client who is being helped by OBVA Online Virtual Assistants.

Can you see this response time for Amazon seller. Great isn’t it? This shows the commitment OBVA Virtual assistants towards their clients performances.

This is feedback score of one of the Amazon UK Clients of OBVA Virtual assistants. We work for his feedback, claims, customer service, printing shipping labels, refunds and replacements. We work hard to maintain feedback rating for them to be 100%. Do you want your store’s rating to be the same way, contact us. www.obvainc.com

If you want your store statistics to look like our clients’, contact us today to know how we can help you manage your store better. You can connect with us on Facebook, Twitter and email.

 

Part – I Few Non-eBay Ways To Promote Your eBay Store And Sell Something On Ebay

Social media is one of the fast growing mediums where you can connect with many people of your own niche and also engage with your customers.  It provides good opportunities for store owners to build relationships with their prospects and customers build exposure to their brand and manage their reputation online. Social media virtual assistants at OBVA would love to share a few non eBay ways to promote your eBay store and sell something on eBay.

1. Facebook

With 500 Million active uses since 2004, Facebook has been one of the biggest successes of all social media sites. According to an article of Techcrunch, “Facebook’s Mobile Monthly Active Users Grew 21% Over Past Four Months “ If your store doesn’t have a presence on Facebook then you are missing out on a critical communication channel with your customers and prospects. Virtual word-of-mouth is the greatest benefits of establishing a Facebook presence. And Facebook has already introduced tagging of photos which can be more useful for online eBay business.  And according to blog of Facebook there are Bigger, Faster Photos that makes it faster and easier to share photos on Facebook. Make use of it and upload your listings and attract more customers to your store. This post on how Facebook can be used for promoting stores and listings and Facebook applications that can also be used can guide you more. Here are few examples of eBay sellers who use facebook to promote their listings.

                        

2.  Twitter

According to an article in webprofits “The growth of Twitter is significant that Google, Bing and Yahoo have now integrated Twitter results in their main search engine rankings. It has become one of the most visited social media websites on the internet, with astonishing growth rates. Twitter posts are instantly available to view for public. This means that news about your store like new listings or a free shipping item can be instantly spread out to millions of people around the world. Twitter is a place where you can promote products, talk about your store, follow people with similar interests, and also post links to your eBay store products. Twitter hashtags are being used effectively by many eBay sellers. The first key to promoting your store through the use of hashtags is to identify the tags that are already popular within your niche and then using them, putting your message in front of everyone who follows that hashtag. Also you can read our blog post on How Twitter can be used for promoting stores and listings. You can also use powerful Twitter applications effectively to promote your store effectively on Twitter.

3. Google Plus

Google plus is becoming irresistible. It is always beneficial to be an early adopter of new concepts and techniques. Now since Google Plus is also for businesses you can create a Google + page for your web store. Here is a an informative blog post by The Techlabs on How To Create a Google+ Page For Your Business. Create your own circles with similar individuals. When Google Plus grows and more similar businesses and individuals make accounts, they too will build their own circles for their own marketing purposes. The more people or pages you have in your Google plus “circles”, the more likely they are to visit your web store If you use your store to drive traffic to your store, you can use G+ to direct traffic to your website. If you are clueless on G+, read Get To Know The Ways Google+ Can Help Sellers To Sell Something On eBay. Google Plus is definitely having an impact on search engine results and the way the results are displayed and you cannot afford to ignore Google +.

In our next post, we will share Few Non-eBay Ways such as Linkedin, Pinterest, Google adwords on Part II- Few Non eBay Ways To Promote Your eBay Store. Please share your comments with us if you can think of any innovative non eBay ways to promote eBay store. You can like our Fanpage and follow us on Twitter.

 

5 Best Keyword Research Tools To Overcome Your Competitors In eBay/Amazon Business – By OBVA Virtual Office Assistants

Keyword research is very important when it comes to being where your potential customers are looking for businesses like yours. You may be the best amongst your competitor, but it’s of no use if your prospects cannot find you. Therefore COMPREHENSIVE KEYWORD RESEARCH is unavoidable to sell something on eBay/Amazon. Virtual Assistants from OBVA share the powerful and effective tools you can grab the best keywords so that you create the right content to search engine optimize and target your customers.

Research Tool #1 :SEMRush

SEMRush is a great tool to chase your competitors. It is an enhancement of SEO digger and SEO quake. Thus it uses a large database that can pull out the relevant, potential and accurate keywords based on your query.

Advantages

  • You can see the phrases that both you and your competitors rank well for.
  • Finding out the organic keywords that drive traffic to your competitor’s site.
  • Finding the top sites to advertise.
  • Finding out the top ranking site for specified keywords.
  • It uses a keyword crawler on 30 million strong databases.

Limitations

  • One of the disadvantages noted is that the data is up to 4 weeks old.

Thus it uses a large database that can pull out the relevant, potential and accurate keywords based on your query.

Research Tool #2 : SpyFu

Like other tools, SpyFu  also helps you in finding the niche keywords for building good SEO for your site.  This is an effective tool for PPC, by finding your competitors keywords, their rankings, landing pages etc. This tool comes in paid version. You can use a 3 day trial for test drive at $6.75.

Advantages

  • Thus it helps in spying your competitor’s keywords.
  • This tool also helps you in comparing the market size share with your competitors.

Limitations

  • This tool is lit bit expensive if you are a small business owner.
  • The accuracy is not reliable.

Research Tool #3 : KeywordSpy

KeywordSpy is the best research tool in market. If effectively used, you can rapidly increase your sales for sure. It comes both in free and paid version. Just the type the keyword or the competitor site you want to target. It will list out the keywords showing PPC rankings, the competitors competing for the keyword, it’s position of search ranking in Google etc..

Advantages

  • Thus using this tool, you will able to find which keyword drives more traffic that in turn increases your ranking in major search engines like Google.
  • By knowing the PPC for each keyword, you can use increase your bid amount if you use effectively in your site.

Research Tool #4 : Google AdWords

This is the common and widely used brilliant tool for PPC for chasing your competitors. This is a free tool. You can sign up for an account in Googleadwordskeyword.  You will find a keyword research tool to find your niche competitors for your domain.

Advantages

  • This tool can greatly help you select the appropriate domain name for good SEO.
  • Laser focusing your targeting competitors based on country wise.
  • You will get immediate results of which keywords are doing well and which doesn’t.

Limitations

Using this research tool alone won’t make good results.  The reason is the conversion rate determines your business profit. Hence even if there is more traffic to your site, if your conversation rate is less, then you will not find any profit in your business. Hence it is advisable to use other effective keywords research tools with this to increase your income.

Reasearch Tool #5: Word tracker

Word tracker is the cost effective tool having a greater demand in the market. Both paid and free versions are available so that you can test drive your website to trust the quality and efficiency of this tool.

If you are launching a new website or creating a niche blog related to your business then you can use this tool for your business. This tool comes with 100% money back guarantee to be ensured for its quality output.

Advantages

You also have the facility of doing a ‘Reverse search’, that will provide you the keywords that your competitors are using to compete with your site.

It uses a special formula called KEI(Keyword Effectiveness Index). For any keyword, the higher the KEI, the popularity is high. Thus if the KEI of your keyword is high, your chance of ranking in search engines is also high.

Limitations

The only limitation is that their database of search volumes is relatively low.

Day by day the competition is rising up to the peak in online business platform.  You as an entrepreneur may not have time in focusing all the tasks.  You can take assistance from Virtual experts as they are reliable, affordable and cost effective than regular employees.  If you need assistance to run your business, please contact us. We at OBVA do Internet Marketing Research, social media marketing, niche blog content writing and other services to our clients. We never work for your competitors.

 

5 Reasons Why Market Research Is Very Important To Sell Something On eBay And Amazon By OBVA Virtual Assistants

Online Business Virtual Assistants suggest that Internet Market Research is a must for all sellers, who aspire to become a topseller in Amazon or eBay business.If you want to become a top seller, and get more eBay starts and sell stuff on Amazon it is important that you need to conduct a market research for your business. Virtual Assistants at OBVA share the 5 reasons why market research is very important to sell something in eBay and Amazon.

Reason 1 – You don’t want to depend on any guessing when you invest lot of time and money:

When you have products to sell on Amazon and eBay the first five things you need to know before selling is:

  • Who are your target customers?
  • What are your niche keywords to start your business?
  • What type of competition your products have in the online market?
  • Who are your competitors?
  • What is your target market?

This is a very important yet very time consuming process. This needs a complete marketing research analysis where you will need to filter out the keywords to get a final niche keyword which is the basement for your eBay/ Amazon business.

Reason 2 – You should know your product well:

When you come to know the demand for your products and sell stuff on Amazon and eBay you can easily increase the profit for that particular product. So, a comprehensive Internet Market Research will help you get the data you need and much demand it has in the target market, how to increase its price, where it has the demand etc. This would help you increase your selling by offering discounts or freebies and also have auctions for income.

Reason 3 – You cannot guess what price you will sell things for:

Fixing price for each and every product matters a lot to increase your sales and making huge profit as well and get more traffic to your webstore.  First thing you need to know is what price your competitors sell the product at.  So, you need to conduct a competitor research to fix the rates of your items. You need to check the overall sale though price in the whole online market to fix the profitable price. If you fail here then you may not see more profit in your business. Also, only experts can do completed perfect research to get a detailed yet accurate data. Research tools like Tarapeak, Bay Research Labs BayEstimator can help you to do this effectively. You can also Write a Winning eBay Ad to attract new customers to you.

Reason 4 – To sell cheap, you need to find good suppliers:

The first key factor in gaining profit in the market is finding the best supplier. It is very important that the voice of your store is the quality of your products. This can lead to a good  customer feedback. This can achieved only be achieved if you find a right supplier for your business. It is wise to deal with manufacturer’s authorized wholesaler so that we can be 100% certain over product’s quality. Also this would help increase our selling by reducing the product cost.  Here is a post on how to find products to sell on eBay and Amazon that might help you.

Reason 5 – You cannot ignore knowing your competitors:

In any business even it is online or offline, how can you attract more customers to your store? The answer is simple. When the quality of your product or service is better and the price you offer is less than your competitors then obviously you can get more customers. So it is important to know the competitors for each and every product so that you can out-sell your competitors. For this you need to a competitor research to find out the competitors of each and every product.

These reasons would insist the importance of market research. If you do not have time to do market research for your eBay/Amazon business, please contact us. We never work for your competitors! You can follow us on Twitter, Fanpage and G+. Grab our RSS feed for more updates.

7 Cardinal Rules To Improve Your eBay Business This Year

Last year would have been a successful year for some eBay business owners and a year of failure for others. We also gave some Holiday Selling Tips which you might have explored. Hence, the first thought for any eBay business owners who entered this year would be finding out the best ways to develop the business to the next level and become a Powerseller. So how you as a business owner prepared for this year to grow your business?

Here are the 7 cardinal rules you can follow to make your business achieve the next level.

1. Be focused:

It doesn’t mean that you are not focused these years about your store. Though working hard these years hadn’t helped you achieve any goals, stepping up in to a new year will always give you a boost up to and a positive attitude to turn your business a successful one. Always be more focused about your goals to be achieved and plan accordingly. Follow these Top 7 EBay Selling tips to know more on how to sell something on eBay.

2. Hire right assistants for your business:

What would make your business a successful one? A good team is the basement for any successful business. Though you may be the business owner, you need to have people who can help you in suggesting business improvements to grow your business. So make sure you have right people at your hand. If not hire eBay Virtual assistants today.

3. Build a best team:

As you all know, success always lies in best team work. So it’s time for you to organize a superior team who can well co-operate with each other to leverage your business in a better way.  You will also need to analyze the skills of your team members so that you can come to know who can do what work and delegate them accordingly.

4. Add more value to your products and services:

This is the heart of your business. Proper planning would always help solve half the problem. So find out the products that doesn’t gives more profit to your company and make a list of them. Do a complete analysis of its competitors, sale through prices etc. Now you need to find out the best way of how to sell them with good profit.

You may include attractive packages for wrapping, offer discounts or reduce the costs, or include freebies with them. Though this seems to be a common tactic, yet discounts and freebies always entice a customer to choose your store than your competitors. For eg, many customers always look for free shipping. Why don’t you offer the same when customers look for this particular product?

5. Set your goals for this year:

Without setting any target one cannot reach top, both officially and personally. Set your plans today. It is good to make a complete eBay business plan for the whole year and the split it accordingly for every quarter. Build a team that would report on business level for every week so that you can make a call accordingly to fix the issues. If you find it difficult, allocate these work to Professional virtual assistants who are good at doing it.

6. Build trust:

How power sellers rock? It is because of the trust their customers have on them. This was achieved by brand awareness and quality of the products and service they provide. Don’t worry if you have very less customers following. Try to satisfy those few and they will become your walking advertisements to get tens or hundreds of customers to your company. So always be loyal to your existing customers by having a personal touch with them.

7.  Be a smart worker and hard worker as well:

Smart work is very important but you need to strive hard to accomplish all your goals. Successful entrepreneurs never quit even if they fail but they keep on moving with new goals and achievements.  You may be smart in making a good business plan but you always need to commit yourself in learning new ideas and techniques to make your business grow higher.

If you are ready with all these things including right business plan, right people then this year would be your year of success! If you need assistance in eBay selling please contact us.  Follow us on Twitter, like our Fanpage and +1 in Google plus to get more updates on eBay selling tips. Grab our RSS feed  to increase your selling in eBay and Amazon :-) Happy selling!!

 

 

5 Hottest eBay Selling Tips To Increase Your Selling This Festive Season

What buyers may look for this holiday season and which store do they expect to buy? As many stores target their customers by introducing more offers and discounts, how you as an eBay seller, are going to stand out of the crowd and increase your turnover? Here are the 5 hottest tips that we follow for our clients stores  to increase the selling.

Follow these tips to increase you selling this holiday season.

Tip 1# Find and Sell Hottest Items That People Are Looking For:

Few items will always have a huge demand in the holiday season.  Find those items and try to sell them in your store with great deals. For e.g., If you are toy shop owner, try to search for the most wished items that people are looking for. A recent research states that Video Barbie dolls are the best selling this year. So do a research and find out the items that people are crazily looking for this holiday season.

Tip 2# Promise To Ship On Time:

Though many sellers sell items with  great deals, it is known to anyone that packages could mess up due to this holiday season. Hence they would always look for a store that ship items within 24-48 hours. This is the second factor that customers would see after choosing which item to buy. So promise your buyers that you would ship items within the specific time. If you can’t manage shipping, you can delegate your routine shipping label printing to experienced Virtual Assistants to take care of your shipping so that you can ship items in 24/7 hours. Include this in your listing as it would entice your customers to choose your store.

Tip 3# Include Free Shipping Option:

Free shipping option is another hot tactic followed by many retailers. Some are also offering discounts in shipping or include coupons for expedited shipping. The NRF’s data says, that some 5% of merchants will offer such a deal for orders placed as late as the last day of season. Hence push your sales by offering free shipping for orders and discounts in shipping for multiple orders.

Tip 4# Have Your Customers Spread The Word For You:

As we know, word of mouth is the best form of marketing, why not encourage your customers to talk about your offers and deals on their Social Media sites like Facebook, Twitter, Google+, LinkedIn, blogs, etc? For example, you can offer free coupons or gift vouchers to your customers who can tweet your offers. By this way you can promote your store and you can have more customers. This technique have been used by very big companies like Microsoft and Facebook.

Tip 5# Avoid Selling Poor Quality Goods:

Since manufacturers are selling goods directly to their customers there may be shortage of inventory due to peak season. You must be prepared with inventory. Do not sell poor quality fake items. Because, any customer who loves your product will never go to other sellers. In this peak season, any new customer may come to store and purchase items. If they love your items, then there’s a chance that they may turn into long term returning customers. So make use of this by selling the goods directly from manufacturer. For this, you can take an inventory report daily and find out the best selling items and have them in extra stock so that you may not suffer.

With the above said tips I hope that you would be able to increase you sales this holiday season. For every sales do a market research and find out the hot trend and hottest items that sell in market. You can use effective eBay marketing tools to find the best selling items. If you find any difficult in doing it delegate it to professionals. We at OBVA do research for our clients and get them more sales and profit during holiday seasons. You can join our community by liking our Fanpage or following us in Twitter.


Last-Minute Tips To Generate More Leads To Sell More In Amazon/eBay This Holiday Season!

It’s exactly just few days left for Holiday season.  Still many of the eBay and Amazon sellers or other small business owners are striving hard to drive more sales According to the Ponemon Institute, a full third of holiday shoppers plan to spend more money online than in-store in 2011. Therefore you need to spend more time in promoting your business online to attract your local and global audience.

We at OBVA would like to share Last-Minute Tips how to sell something on eBay/Amazon  this holiday season:

Spread Your Offers In Social Media:

Promote your ads/offers using paid advertising campaigns in Facebook, Twitter, and Google+ to entice more visitors. Attractive offers like Buy two get one free, bonus gifts for every purchase etc..can boost more sales. Also, Flash news about one time offers like “Barbie dolls with gift wrapped for free shipping only today”, Foundation creams with Free shipping for first 20 international customers”  will turn you customers to click the buy buttons. You may not have time to involve in such creative and attractive offers to your customers. Delegate such tasks to Virtual Assistants quickly to end your deals.

Word Of Mouth Spreading Through Referral Marketing:

Once you come with attractive offers, encourage your customers to be your walking advertisements. This with no doubt can increase your sales.  Implementing this will not only increase your sales but would maintain a high volume selling in the coming year 2011.  “Refer your friends and get 20% discount on your next purchase can increase your sales” or ” Share it to your friends and get a free gift coupon today!” can get you high ending sales volume. Here are  Top 3 Tips To Convert Your New Customers To Repeat Customers  that might help you.

Mobile And Email Marketing:

According to a recent research it has  been estimated that more than 420 million smart phones will be selling in this year 2011. Hence make use of this effectively, by sending message alerts with special offers and discounts to your customers may change their buying mood to your store. Email marketing is another best way to promote your business with great offers. More than one-third of online shoppers say they would not make a purchase without a free shipping offer. Hence make this is a subject to increase your selling. Here are few Tips To Encourage Your Customers Share Your Amazon/Ebay Business .

Though many store owners may be enticing their customer with more offers, stand out of the crowd by making your offers clear, focused and easy to understand.  Your offers should be clean, brief, to the point and should turn any customer to click on buy buttons. If you do have time to write such exclusive offers, you can hire experts to quickly generate more leads. Here are few “ Holiday Selling Tips That No Seller Will Share With You” which you can use to increase your sales. No matter if it is too late to choose your Virtual Assistant, delegating to experts always help. Happy Selling!

2 Great Offers Rolled Out By eBay For Powersellers– Sell More On eBay This Holiday Season!

If you are looking for information on How To Sell Something On eBay, then you are at the right blog!

Discount offer #1 announced by eBay:

On Dec 1st eBay announced  that “All PowerSellers: Save up to 32% on USPS shipping this holiday season” This program offers Commercial Plus™ Pricing—savings of up to 32% off of retail pricing—when you pay for postage and print labels from eBay Labels. If you haven’t signed up yet, enrollment is easy—you can do so the next time you use eBay Labels.  eBay Top-rated sellers and Platinum or Titanium PowerSellers qualify for this discount year-round.

Who are Powersellers? eBay’s “Powersellers” are a group of sellers who are distinguished by the amount of volume they produce in online sales. These Powersellers are the very small group of eBay sellers that do at least $2,000 per month in sales on eBay and maintain a 99% positive feedback rating. If you want to know more about how to become one, here is a post on “Top 10 Secrets That You Should Know To Become A Powerseller.”

Discount offer #2 announced by eBay:

Another discount that eBay announced for the holidays is the 20% Final Value Fee discount, which is just one more way to save!

During holidays everyone is willing to do more business and get more profit.  Apart from making the most of each offer, a seller should also concentrate on how to write effective listing, take good care of customers, maintain positive feedback and claims, etc. You may need to do huge volume of listing, packing and shipping each month, you may consider delegating the tasks to eBay virtual assistants who can help you do the tasks for in time. You can then concentrate more on important aspects of your business and monitor the whole show.

During holiday season, one aspect that needs utmost attention from eBay sellers is feedback. Try to avoid these “7 customer service mistakes that can result in a negative feedback.” Always try to resolve the issue by contacting the buyer on time. Here is “eBay Feedback Revision Tip” that can help you get your feedback revised.

Once the shipping labels are printed, eBay sends automated emails to your customers. You can add wishes like “Merry Christmas” or “Happy New Year” to add to the customer experience.

We will certainly keep you posted with more news and offers from eBay and Amazon. You can subscribe to our blog RSS here, like us on Facebook,+1 on Google and friend us on Twitter, and we would love to interact with you more often. If you are thinking of delegating your store, check out our performance reports from eBay/Amazon clients here. We offer completely customized eBay store and Amazon store services.