Search Engine Optimization (SEO) is a technique that would help you in creating an effective listing of your product in eBay platform for better traffic. The best eBay listing should basically include- good content, smart keyword placement on your pages, and exact inbound links.
OBVA Virtual Assistants share few simple steps to get high search engine ranking optimization for your eBay store listings. Simply follow these principles and start selling more!
Step 1- Use relevant Keywords
Choose up to four or five keywords that should describe or relate to your product. Repeat your keywords frequently in your title. Make sure you think as a buyer before finalizing the keywords. What keywords will you use while searching that particular product? For e.g. if you are selling a ring, use the keywords rings, jewelry, ear rings, bangles, and bracelet, in the title to catch different buyer searches. Focusing on keywords that are related to your product is a good SEO practice. Here is 5 Best Keyword Research Tools To Overcome Your Competitors In eBay. If you are new to eBay selling, you can delegate your keyword research tasks to keyword research professionals, since keywords are the basement for any successful business .
Step 2- Give concise description
Make your product descriptions short and simple and also ensure that it includes right keywords. Your listing should contain 200 words of text. Repeat the keywords 10-14 times in your product description. Short and clear descriptions not only pave the way for a good SEO but also increase your sales.
Step 3- Include quality images
Make sure that you include suitable and quality images in your product listing. Unclear images sometimes leads to unfavorable feedbacks as 90% of customers buy the items only based on the images. While using images, include alt Tags. An alt tag is text associated with images that is viewable by crawlers. Name your images with appropriate keywords. This would make buyers view your page once more thereby increasing the chances of sale. Recently Facebook allows tagging Fan Pages on photos like tagging friends’ profile. You can use this feature for tagging of your listings.
Step 4 – Use about Me page
Use ‘About Me’ page to provide clear information about your business and products. Remember to include text links to your store, search results and specific promotions in your About Me page. Also include keywords as it would get indexed in SEO.
Make sure that you link not only to your home page, but to other pages within your store. You can provide free blogs on your “About me” page, as these would drive traffic from both search engines and readers of the blogs. These are called deep links, and are important for your overall eBay SEO.
Step 5 – Include keywords in URL’s
Always include keywords in your URL strings, and place the most important keywords at the beginning of the URL. Also include keywords in page titles, Meta descriptions and Meta keywords for each of your web page.
The page title appears at the top of the web page. If your page is indexed, your page title will appear first for your listing in the search engine’s search results. The Meta description is 20-30 words that says what your page is about, and is presented below the page title in search engines’ search results.
Meta Keywords helps the search engines know what keywords to associate with your page. The keywords you use should be relevant to the page you are optimizing. Meta keywords can be seen only in the source code of a page.
Conclusion
Make your listings available to search engines and eBay listing sites. This is the most important thing for a good SEO. With the right search engine optimization, you can achieve more traffic to your store.
Follow these simple steps shared by our experienced Virtual Assistants to increase your sales, your traffic, and your exposure in eBay platform.
eBay Professional Virtual Assistants at OBVA Company follow these steps repeatedly to get high search engine ranking optimization for our clients’ stores. You can also start using Social Media sites like Facebook, Twitter and Linkedin for your eBay store. Social media Virtual Assistants at OBVA have posted blog posts on ‘Use of Facebook for eBay/Amazon’, ‘Use of LinkedIn for eBay/Amazon, and ‘Use of Twitter for eBay/Amazon.’ We are really reliable, affordable, and efficient when it comes to managing eBay stores.We at OBVA offer valuable services to our clients such as finding the products, their wholesalers, competitive selling prices, pricing information, and optimized product listings. If you need more information on our services kindly contact us! We never work for your competitors!.
